The Ruby Group
Training & Event Calendar
Be the Best You Can Be ...
Discover our sales and training development calendar, your gateway to professional growth. Access the schedule with our online search tool or grab a copy of our 2024 2nd Quarter Training Catalog. Explore a diverse range of sales courses and workshops designed for emerging or veteran sales professionals and sales leaders.
For more info: 330-929-9449 • therubygroup@sandler.com
Event Listings for February 2019
No Guts, No Gain-The Building Blocks of Success
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02/01/2019 8:00 am
02/01/2019 11:30 am
No Guts, No Gain-The Building Blocks of Success
The No Guts, No Gain! program lays the groundwork to planting your feet, and taking action. Sandler's hard-hitting program will ask you this important question: Are you content to remain an "also ran," or are you ready to raise your sights and become a serious competitor?
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 11:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
The No Guts, No Gain! program lays the groundwork to planting your feet, and taking action. Sandler's hard-hitting program will ask you this important question: Are you content to remain an "also ran," or are you ready to raise your sights and become a serious competitor?
President's Club-Magical Sandler Phrases
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02/05/2019 8:00 am
02/05/2019 9:30 am
President's Club-Magical Sandler Phrases
Each part of the Sandler Selling System is designed with a particular outcome in mind. It works great, but there’s more. Join us for this interactive President’s Club to practice some magical phrases and work to increase the effectiveness of your sales call.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Each part of the Sandler Selling System is designed with a particular outcome in mind. It works great, but there’s more. Join us for this interactive President’s Club to practice some magical phrases and work to increase the effectiveness of your sales call.
Sales Mastery-Making the Prospecting Call
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02/05/2019 10:00 am
02/05/2019 11:30 am
Sales Mastery-Making the Prospecting Call
Learn how to identify and comfortably connect with your ideal prospect in a meaningful manner, create a concise and relevant 30-second commercial, develop an engaging prospecting script and start by engaging with assistants and other gatekeepers.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Learn how to identify and comfortably connect with your ideal prospect in a meaningful manner, create a concise and relevant 30-second commercial, develop an engaging prospecting script and start by engaging with assistants and other gatekeepers.
President's Club-Magical Sandler Phrases
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02/05/2019 12:00 pm
02/05/2019 1:30 pm
President's Club-Magical Sandler Phrases
Each part of the Sandler Selling System is designed with a particular outcome in mind. It works great, but there’s more. Join us for this interactive President’s Club to practice some magical phrases and work to increase the effectiveness of your sales call.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
12:00 pm - 1:30 pm
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Each part of the Sandler Selling System is designed with a particular outcome in mind. It works great, but there’s more. Join us for this interactive President’s Club to practice some magical phrases and work to increase the effectiveness of your sales call.
President's Club-What's All the Noise About?
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02/08/2019 8:00 am
02/08/2019 9:30 am
President's Club-What's All the Noise About?
Let's be honest, how many of us really struggle with being a great listener? In this day and age of distraction, noise, and short attention span, are we really listening? Do you actively work on your listening skill? In this session, we will discuss the practical techniques to shut out all the noise, be present, and actively engage with our prospects and clients through the art and science of active listening. Warning: Be prepared to actively listen!
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
Let's be honest, how many of us really struggle with being a great listener? In this day and age of distraction, noise, and short attention span, are we really listening? Do you actively work on your listening skill? In this session, we will discuss the practical techniques to shut out all the noise, be present, and actively engage with our prospects and clients through the art and science of active listening. Warning: Be prepared to actively listen!
Sales Mastery-Decision
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02/08/2019 10:00 am
02/08/2019 11:30 am
Sales Mastery-Decision
The objective of the Decision Step in the Sandler Selling System is to identify the prospect’s decision-making process. Understanding the process will ensure that you access the real decision makers and can successfully conclude your sale.
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
The objective of the Decision Step in the Sandler Selling System is to identify the prospect’s decision-making process. Understanding the process will ensure that you access the real decision makers and can successfully conclude your sale.
President's Club-Overcoming Your Top 10 Wimp Junctions
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02/12/2019 8:00 am
02/12/2019 9:30 am
President's Club-Overcoming Your Top 10 Wimp Junctions
Everyone has places in the sales cycle where they would rather stay in their comfort zone, different places for different people. Join us as we discuss the Top 10 Wimp Junctions we have seen clients struggle to overcome and what to do about it.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Everyone has places in the sales cycle where they would rather stay in their comfort zone, different places for different people. Join us as we discuss the Top 10 Wimp Junctions we have seen clients struggle to overcome and what to do about it.
Sales Mastery-Negative Reverse Selling
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02/12/2019 10:00 am
02/12/2019 11:30 am
Sales Mastery-Negative Reverse Selling
Negative Reverse Selling is the strategy of exhibiting to your prospects a behavior opposite to what they have come to expect. In this session, you will learn how this strategy prevents you from looking and acting like the stereotypical salesperson, which in turn, gives you a slight edge over other salespeople and can mean the difference between closing the sale and not closing it.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Negative Reverse Selling is the strategy of exhibiting to your prospects a behavior opposite to what they have come to expect. In this session, you will learn how this strategy prevents you from looking and acting like the stereotypical salesperson, which in turn, gives you a slight edge over other salespeople and can mean the difference between closing the sale and not closing it.
President's Club-Overcoming Your Top 10 Wimp Junctions
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02/12/2019 12:00 pm
02/12/2019 1:30 pm
President's Club-Overcoming Your Top 10 Wimp Junctions
Everyone has places in the sales cycle where they would rather stay in their comfort zone, different places for different people. Join us as we discuss the Top 10 Wimp Junctions we have seen clients struggle to overcome and what to do about it.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
12:00 pm - 1:30 pm
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Everyone has places in the sales cycle where they would rather stay in their comfort zone, different places for different people. Join us as we discuss the Top 10 Wimp Junctions we have seen clients struggle to overcome and what to do about it.
Why Have A System (Session #1 of our 2 Day Boot Camp)
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02/13/2019 8:00 am
02/13/2019 10:00 am
Why Have A System (Session #1 of our 2 Day Boot Camp)
The selling process can be a challenging undertaking, especially when one does not fully understand the nature of the relationship between buyers and sellers. In this session, we will define this relationship. The purpose is to give you the advantage by recognizing what you control and how to leverage such control.
Please note, this registration is for the complimentary "Why Have a System" workshop and does not include the full 2-day Boot Camp.
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 10:00 am
The selling process can be a challenging undertaking, especially when one does not fully understand the nature of the relationship between buyers and sellers. In this session, we will define this relationship. The purpose is to give you the advantage by recognizing what you control and how to leverage such control.
Please note, this registration is for the complimentary "Why Have a System" workshop and does not include the full 2-day Boot Camp.
President's Club-Magical Sandler Phrases
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02/15/2019 8:00 am
02/15/2019 9:30 am
President's Club-Magical Sandler Phrases
Each part of the Sandler Selling System is designed with a particular outcome in mind. It works great, but there’s more. Join us for this interactive President’s Club to practice some magical phrases and work to increase the effectiveness of your sales call.
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
Each part of the Sandler Selling System is designed with a particular outcome in mind. It works great, but there’s more. Join us for this interactive President’s Club to practice some magical phrases and work to increase the effectiveness of your sales call.
Sales Mastery-Closing the Sale
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02/15/2019 10:00 am
02/15/2019 11:30 am
Sales Mastery-Closing the Sale
The purpose of a presentation is to obtain a decision. The prospect’s commitment to making that decision must be obtained before you start your presentation. You will learn how to obtain that commitment, deliver a presentation consistent with the prospect’s priorities, obtain the buying decision and set the stage for additional business and referrals. You will understand how to close the sale and be aware of the potential roadblocks to achieving that objective.
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
The purpose of a presentation is to obtain a decision. The prospect’s commitment to making that decision must be obtained before you start your presentation. You will learn how to obtain that commitment, deliver a presentation consistent with the prospect’s priorities, obtain the buying decision and set the stage for additional business and referrals. You will understand how to close the sale and be aware of the potential roadblocks to achieving that objective.
President's Club-What if…
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02/19/2019 8:00 am
02/19/2019 9:30 am
President's Club-What if…
Join us for this President’s Club as we walk you through a dynamic discussion of looking at life through a different set a lenses. What If you weren't afraid of what people thought of you? What if you didn't have fear of rejection? What if you were totally committed to your goals? What if you weren't afraid of taking risks? What if you didn't hold off making decisions? We have created a life of limitations, not possibilities. Why live this way? Just think, what if?
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Join us for this President’s Club as we walk you through a dynamic discussion of looking at life through a different set a lenses. What If you weren't afraid of what people thought of you? What if you didn't have fear of rejection? What if you were totally committed to your goals? What if you weren't afraid of taking risks? What if you didn't hold off making decisions? We have created a life of limitations, not possibilities. Why live this way? Just think, what if?
Sales Mastery-Applying Transactional Analysis in Sales
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02/19/2019 10:00 am
02/19/2019 11:30 am
Sales Mastery-Applying Transactional Analysis in Sales
In this session, you will learn about Transactional Analysis (TA), the theory of psychology on which the Sandler Selling System is based. You will discover how patterns of behavior influence people’s motivation and the ultimate buying decisions they make. You will learn about ego states, how they develop and how they affect your selling success. Also, you will determine which ego state is governing your behavior when dealing with prospects and whether that behavior is the most effective.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
In this session, you will learn about Transactional Analysis (TA), the theory of psychology on which the Sandler Selling System is based. You will discover how patterns of behavior influence people’s motivation and the ultimate buying decisions they make. You will learn about ego states, how they develop and how they affect your selling success. Also, you will determine which ego state is governing your behavior when dealing with prospects and whether that behavior is the most effective.
President's Club-What if...
Add to Calendar
02/19/2019 12:00 pm
02/19/2019 1:30 pm
President's Club-What if...
Join us for this President’s Club as we walk you through a dynamic discussion of looking at life through a different set a lenses. What If you weren't afraid of what people thought of you? What if you didn't have fear of rejection? What if you were totally committed to your goals? What if you weren't afraid of taking risks? What if you didn't hold off making decisions? We have created a life of limitations, not possibilities. Why live this way? Just think, what if?
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
12:00 pm - 1:30 pm
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Join us for this President’s Club as we walk you through a dynamic discussion of looking at life through a different set a lenses. What If you weren't afraid of what people thought of you? What if you didn't have fear of rejection? What if you were totally committed to your goals? What if you weren't afraid of taking risks? What if you didn't hold off making decisions? We have created a life of limitations, not possibilities. Why live this way? Just think, what if?
Digital Prospecting Webinar
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02/20/2019 11:00 am
02/20/2019 12:00 pm
Digital Prospecting Webinar
This special presentation is for salespeople and leaders who are:
Concerned that their business development process is not working
Worried about dwindling market share and decreased number of leads
Upset about sales projections that are frequently missed
Click here for more information
Free Live Webcast via Zoom Webinar
Register below for login link
mcaruso@sandler.com
MM/DD/YYYY
11:00 am - 12:00 pm
Register below for login link
This special presentation is for salespeople and leaders who are:
Click here for more information
President's Club-World Class Strategies for Eliminating/Overcoming "TIO" …part 2 (Defense)
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02/22/2019 8:00 am
02/22/2019 9:30 am
President's Club-World Class Strategies for Eliminating/Overcoming "TIO" …part 2 (Defense)
Part 2 of 2. If you attended Part 1 – you learned how Sandler process, done correctly, can eliminate “TIO” (which stands for every version of “I want to Think It Over,” AKA… “Let me sleep on it,” - “I’ll get back to you,” - “Let me check my finances,” etc) If you’ve been in sales for more than thirty minutes, you’ve heard this from a buyer. Allowing a prospect or client to procrastinate after a sales proposal has been prepared, presented, and discussed is not doing anyone a favor. In fact, it is the No. 1 reason for failing to close a sale. In Part 2, you’ll learn what you can do when you find yourself in a defensive position, that is, where your Up Front allowed for a TIO outcome, or perhaps where you did not execute the Sandler 7 steps as well as you would have liked.
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
Part 2 of 2. If you attended Part 1 – you learned how Sandler process, done correctly, can eliminate “TIO” (which stands for every version of “I want to Think It Over,” AKA… “Let me sleep on it,” - “I’ll get back to you,” - “Let me check my finances,” etc) If you’ve been in sales for more than thirty minutes, you’ve heard this from a buyer. Allowing a prospect or client to procrastinate after a sales proposal has been prepared, presented, and discussed is not doing anyone a favor. In fact, it is the No. 1 reason for failing to close a sale. In Part 2, you’ll learn what you can do when you find yourself in a defensive position, that is, where your Up Front allowed for a TIO outcome, or perhaps where you did not execute the Sandler 7 steps as well as you would have liked.
Sales Mastery-Improving your BAT
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02/22/2019 10:00 am
02/22/2019 11:30 am
Sales Mastery-Improving your BAT
In this session, you will learn how success is the convergence of three core elements: Attitude, Behavior, and Technique. You’ll also discover how long-term success is dependent on the inextricable connection between these elements.
6660 Doubletree Ave. Columbus, OH 43229
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
In this session, you will learn how success is the convergence of three core elements: Attitude, Behavior, and Technique. You’ll also discover how long-term success is dependent on the inextricable connection between these elements.
President's Club-The First Five Minutes of a Call
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02/26/2019 8:00 am
02/26/2019 9:30 am
President's Club-The First Five Minutes of a Call
The first five minutes of your sales call are the most important five minutes. If you start strong, you are much more likely to finish strong...and the opposite is true too. Start with clear guidelines and ground rules and you will finish with a clear outcome.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
8:00 am - 9:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
The first five minutes of your sales call are the most important five minutes. If you start strong, you are much more likely to finish strong...and the opposite is true too. Start with clear guidelines and ground rules and you will finish with a clear outcome.
Sales Mastery-Setting Goals
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02/26/2019 10:00 am
02/26/2019 11:30 am
Sales Mastery-Setting Goals
Join us to identify your personal life goals, determine what you need to do to achieve those goals. Additionally, make a plan to track your progress and fine-tune the plan.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
10:00 am - 11:30 am
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
Join us to identify your personal life goals, determine what you need to do to achieve those goals. Additionally, make a plan to track your progress and fine-tune the plan.
President's Club-The First Five Minutes of a Call
Add to Calendar
02/26/2019 12:00 pm
02/26/2019 1:30 pm
President's Club-The First Five Minutes of a Call
The first five minutes of your sales call are the most important five minutes. If you start strong, you are much more likely to finish strong...and the opposite is true too. Start with clear guidelines and ground rules and you will finish with a clear outcome.
The Ruby Group Training Center
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
mcaruso@sandler.com
MM/DD/YYYY
12:00 pm - 1:30 pm
3480 W Market St. Ste. 102
Fairlawn, Ohio 44333
The first five minutes of your sales call are the most important five minutes. If you start strong, you are much more likely to finish strong...and the opposite is true too. Start with clear guidelines and ground rules and you will finish with a clear outcome.